Freeformers Unplugged

Freeformers Unplugged | Season 3, Episode 3

Employee listening platforms aren’t listening Employee listening has become one of those phrases that sounds hard to argue with. Of course organisations should listen to employees.Of course people should have a voice.Of course leaders should understand what is happening inside the business before making decisions about culture, performance or change. The problem is not the

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Freeformers Unplugged | Season 3, Episode 1

Most employer brands are a comforting lie Most employer brands sound the same. You know the lines. “Shape the future.”“Bring your whole self to work.”“Unlock your potential.”“Join us on a mission.”“Enjoy unbelievable perks.” They are polished. Positive. Search-friendly. Often beautifully designed. And, too often, completely forgettable. The problem is not that employer branding exists. It

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Accessibility isn’t an add-on – it’s the unlock to true diversity

Too many organisations treat accessibility as a nice-to-have, when in reality, it’s fundamental to creating truly diverse and inclusive workplaces. In this episode of Freeformers Unplugged, Emilie and I explore why accessibility needs to be baked into workplace design from the outset—not as an afterthought, but as a critical foundation. The problem with treating accessibility

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A skills-based future: why HR & L&D must rethink its own model first

HR keeps telling businesses they need to become skills-based—but here’s the thing: HR hasn’t done it themselves. This week on Freeformers Unplugged, I was joined by Calli Adamson Bakken to challenge whether HR and L&D teams are actually practising what they preach. If we’re going to push organisations towards a skills-based future, we need to

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HR’s data problem: why you’re measuring the wrong things

HR loves a good metric. Attrition rates, engagement scores, time to hire—it’s all neat, tidy, and utterly meaningless if we don’t know what we’re actually trying to measure. We’ve spent the last 18 months at Freeformers untangling this mess, and we’ve got news for you: most HR data is designed to validate the existence of

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You’re not designing for learners—you’re designing in a bubble

If you missed our latest live stream, catch up below. But if you’re more of a reader, let’s break down a flawed assumption that keeps L&D stuck in a loop: learning design, no matter how well-intentioned, is still just an internal function. It rarely changes the system employees operate in—it just adds another layer on

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